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Browsing Archive: December, 2009

Etude House Launched Its Way to Manila

Posted by Dior Co on Sunday, December 27, 2009, In : News 
Etude House, a cosmetics retail brand that successfully marked itself in Asia, has finally landed in Manila. Founded in Korea in 2005, Etude is finally available locally as it launched its first store on December 20, 2009 in SM Mega Mall A -- the most recently opened branch following its successful expansion in Thailand, Taiwan and Indonesia. The brand differentiates itself from other cosmetic names as it proclaims itself as "a total beauty solution shop as if conceived from a fairytale, rese...
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Mariah's No Make-up Profile

Posted by Dior Co on Tuesday, December 8, 2009, In : Celebrities 


In the new film Precious directed by Lee Daniels, the talented Mariah Carey takes on the role of a makeup-free Harlem social worker named “Ms. Weiss.” The filmmaker’s vision was to add a level of realness to the movie by not using makeup on much of his cast, which included Mariah Carey (pictured above). She is almost unrecognizable, but it adds to the realness of the film as Carey explains. “They totally changed me,” Carey said. “I didn’t want to look in the mirror. It was beyon...

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Sad Fact: Your Nail Polish Has A Shelf Life

Posted by Dior Co on Tuesday, December 8, 2009, In : Tips 
One late night, a friend IM-ed me and asked about the shelf life of nail polish. You see, just like me, she does her nails DIY style rather than lavishing her bucks in nail salons. We both admitted to stockpiling bottles of lacquer in cabinets, drawers, and boxes—anywhere you can safely store limited-edition Chanel offerings to go-to colors from Essie, Nars, OPI, and Zoya to generic local Asian brands — but there was bit of indecision between us as to how long we could feasibly keep up th...
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Twilight Make-up Collection

Posted by Dior Co on Monday, December 7, 2009, In : Collection 

Back in the day, Interview with the Vampire was one of my fave movies while Buffy the Vampire Slayer became an obsession of most. But I must admit that I came to theTwilight saga a little later than most.  And while I can’t claim that I read the books, there is no denying that most (especially girls) found a certain addictive quality to them. Last week, I myself devoured New Moon, the second of the Twilight Saga series, the movie.

There's no surprise that most companies are making the most o...

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Lancôme Gets The Pretty Woman

Posted by Dior Co on Monday, December 7, 2009, In : Celebrities 
It was announced just December 4 that Julia Roberts, a.k.a. Pretty Woman, a.k.a. Erin Brockovich, a.k.a. the biggest actress in all of Hollywood, has accepted a spokesperson deal with Lancôme. The financial specifics and details of her product affiliations have not been disclosed, but it was heard that it's slated to launch in 2010. It’s likely a seven-figure deal, but I'm less interested in the financials than the fact that after two endorsement-free decades in the limelight, Roberts has ...
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